St Lois Associate Editorial Director job, FT

HCPro, Inc.www.hcpro.com, is a leading provider of critical information, tools, and training on compliance, regulation and management for the healthcare industry. The company's mission is to assist our customers with their mission of healing, and continuous improvement of healthcare, through superior education, unparalleled service, and practical tools and guidance. To provide our employees with an environment that embodies teamwork, celebrates accomplishments, and provides exciting opportunities for professional growth and community involvement and to exceed the expectations of our financial partners.


This position is responsible for setting this vision and managing the execution of a customer-focused content strategy within specific markets. More specifically, this individual oversees all content development efforts across formats in specific markets to drive audience engagement and growth. To do this, the Associate Editorial Director focuses their and their organization's efforts on three primary areas as follows: customer knowledge and strategy, product innovation and business development, and senior management and administration

ESSENTIAL FUNCTIONS:

CUSTOMER KNOWLEDGE AND STRATEGY
• Structure and drive editorial efforts to be out in the market learning from customers and turning those insights into innovative products and offerings
• Work with Product Director to create multi-year strategies within markets to develop innovative products that meet customer needs and grow audience size and engagement
• Help guide the execution of that strategy within unit including defining experiments and making appropriate adjustments

PRODUCT INNOVATION AND BUSINESS DEVELOPMENT
• Supervise content development efforts to ensure that topic selection and product structure/format meet customer needs
• Work in concert with marketing and sales teams to develop customer knowledge and convert into products including product positioning and rollout approaches, annual market goals and budgets, and impact measures
• Work with Product Director to identify and develop partnerships and alliances with key external partners such as trade associations to increase customer knowledge and market reach
• Drive external efforts to strengthen our brand and our audience engagement at trade shows and miscellaneous market forums through board participation and/or speaking engagements
• Serve as advocate in key product development efforts like e-solutions from concept definition through to the evenutal integration of such into regular operations

SENIOR MANAGEMENT AND ADMINISTRATION
• Hire, lead, manage performance and ensure professional development across content staff
• Function as part of management team for all issues related to management and strategy of eSolutions unit as per needs of the team
• Serve as advocate for select market across the unit and in all senior management discussions

Competency Statement(s):

• Familiarity with sales and marketing functions process
• An in-depth understanding of the health care industry within certain markets
• A successful record of handling multiple simultaneous projects and deadlines
• An ability to rapidly adapt to fluid market and product needs
• A willingness to drive change and to seek accountability
• A consistently creative thinker and problem-solver who drives themselves and others to look beyond standard solutions
• A strong orientation to informed action, balancing the need to understand with the need to make a decision
• Excellent oral and written communication skills and strong listening and analytical skills
• Strong editing skills and project management skills.

SKILLS & ABILITIES:

• Education: BA Required, Master's degree preferred

• Experience:
• 5+ years of experience as a content professional working in progressively responsible positions within the healthcare industry. 1-2 years in a management position

• Computer Skills: Strong knowledge of Microsoft Word, Excel, and PowerPoint

TO APPLY USE THIS LINK: https://www5.ultirecruit.com/HCP1000/jobboard/NewCandidateExt.aspx?__JobID=298


HCPro is an equal opportunity/affirmative action employer; M/F/D/V are especially encouraged to apply.